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How Many Times Should You Tweet a Blog Post? Experts Weigh in…

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To tweet or not to tweet (three times)…

A few days ago, I tweeted these two tweets via my Twitter profile (try saying that when you’ve had a drink or two!):

Here’s a recent example:

I was curious to know if people thought tweeting about a new blog post three times (instead of just twice) would be considered overdoing it. On the one hand, it’s very easy to miss a tweet in a busy stream, but on the other hand, if someone does happen to see it three times, is it going to annoy them?

The responses I got back were pretty surprising, which you can see in the Storify story below…

Note: One of the first responses (near the top) has a swearword in it. You can always count on @rhyswynne to lower the tone… ;-) So just be advised that there’s a slight NSFW warning attached to this!

In summary…

So to summarise some of the responses:

    Counting apples image
  • No, three tweets per blog post isn’t considered too much (spread across three days)… Some people do 3-4 tweets just in one day!
  • Tweeting for different time-zones is a good idea if you have followers in different countries.
  • Use different angles, e.g.
    “lots of comments on this post: [link]“
    or
    “check out this comment, do you agree/disagree? [link]“
  • A WordPress plugin called Tweet Old Post (WP.org link) can be used to automatically schedule follow-up tweets for you.
  • Similarly, Followerwonk can come in handy when evaluating what time of day your followers are active on Twitter, so you know when’s best to tweet your new post. I always assumed that lunchtimes GMT/BST were best for me, but according to Followerwonk, 4-5pm is when most of my followers are active and online on Twitter, so from now on I’ll probably tweet around then instead!

Got anything to add? Leave a comment below!

[One-two-three apples image credit: Jonathan Cohen]


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